As a CFO, helping a business expand is not just about numbers and spreadsheets. It’s about mastering the soft skills required to lead people through the unexpected twists and turns that come with growth. Poor leadership can derail a growth plan and can have a profound negative impact, leading to misalignment, lack of direction, low morale, and inadequate decision-making. In some studies, leadership-related issues a recited as a contributing factor in growth plan failures, ranging from 30% to 60% or even more, depending on the context.
What can CFOs do to reduce the risk of such leadership failures and to take the lead on ensuring the execution of a successful growth plan? In this article, we’ll explore the art of business expansion through the lens of a CFO, with a focus on three essential soft skills needed to succeed.
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